Headline result: 1,898Giveaway participants
Website: Walken (opens in a new tab)The result
The giveaway reached 1,898 participants with a reported 22.2% conversion rate. The campaign also delivered 3.8K+ new followers, 417K+ impressions and 4.8K+ link clicks.
- New followers
- 3.8K+
- Impressions
- 417K+
- Engagements
- 34K+
- Link clicks
- 4.8K+
- Giveaway participants
- 1,898
- Giveaway conversion rate
- 22.2%
- The challenge
- Introduce Walken as a fun, accessible game and reach players beyond the Web3 niche.
- Our approach
- Use a large-scale giveaway in partnership with LOUD to introduce the game to a broader audience.
- What we delivered
- The giveaway amplified the message beyond Web3 audiences and supported early adoption.