Headline result: 25.6M+Impressions across paid media and PR
Website: Mavia (opens in a new tab)The result
The campaign delivered 25.6M+ impressions across paid media and PR, 9.3M+ views across influencer content and 449K+ engagements across LATAM.
- Impressions across paid media and PR
- 25.6M+
- Views across influencer content
- 9.3M+
- Engagements across LATAM
- 449K+
- The challenge
- Build awareness and engagement for Mavia across LATAM ahead of its token launch.
- Our approach
- Combine creator-led content, paid media and PR to extend the campaign across platforms.
- What we delivered
- Campaign content ran across YouTube, TikTok, Instagram and X with creators from Tribe Gaming and the wider LATAM network.